Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
3970CE
RGB
57, 112, 206
HSL
218, 60%, 52%
HSB
218, 72%, 81%
CMYK
72, 46, 0, 19
LAB
47, 7, -55
LCH
47, 55, 277
OKLCH
0.56, 0.16, 260
XYZ
19, 17, 61
LUV
47, -21, -82
HWB
218, 22%, 19%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.