Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
397B8A
RGB
57, 123, 138
HSL
191, 42%, 38%
HSB
191, 59%, 54%
CMYK
59, 11, 0, 46
LAB
48, -18, -15
LCH
48, 24, 219
OKLCH
0.55, 0.07, 215
XYZ
13, 17, 27
LUV
48, -27, -18
HWB
191, 22%, 46%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.