Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
39A7BC
RGB
57, 167, 188
HSL
190, 53%, 48%
HSB
190, 70%, 74%
CMYK
70, 11, 0, 26
LAB
63, -27, -20
LCH
63, 34, 217
OKLCH
0.68, 0.10, 213
XYZ
25, 32, 52
LUV
63, -41, -27
HWB
190, 22%, 26%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.