Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
39ACC0
RGB
57, 172, 192
HSL
189, 54%, 49%
HSB
189, 70%, 75%
CMYK
70, 10, 0, 25
LAB
65, -28, -20
LCH
65, 35, 216
OKLCH
0.69, 0.10, 212
XYZ
26, 34, 55
LUV
65, -42, -26
HWB
189, 22%, 25%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.