Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
39B9C8
RGB
57, 185, 200
HSL
186, 57%, 50%
HSB
186, 72%, 78%
CMYK
72, 8, 0, 22
LAB
69, -32, -18
LCH
69, 37, 210
OKLCH
0.72, 0.11, 207
XYZ
29, 40, 61
LUV
69, -47, -23
HWB
186, 22%, 22%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.