Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
3A013F
RGB
58, 1, 63
HSL
295, 97%, 13%
HSB
295, 98%, 25%
CMYK
8, 98, 0, 75
LAB
11, 33, -24
LCH
11, 41, 324
OKLCH
0.25, 0.12, 324
XYZ
3, 1, 5
LUV
11, 14, -22
HWB
295, 0%, 75%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.