Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
3A64B6
RGB
58, 100, 182
HSL
220, 52%, 47%
HSB
220, 68%, 71%
CMYK
68, 45, 0, 29
LAB
43, 7, -49
LCH
43, 49, 278
OKLCH
0.52, 0.14, 262
XYZ
15, 13, 46
LUV
43, -17, -71
HWB
220, 23%, 29%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.