Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
3D9CB2
RGB
61, 156, 178
HSL
191, 49%, 47%
HSB
191, 66%, 70%
CMYK
66, 12, 0, 30
LAB
59, -24, -20
LCH
59, 31, 221
OKLCH
0.65, 0.09, 216
XYZ
22, 28, 46
LUV
59, -37, -27
HWB
191, 24%, 30%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.