Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
3DBEE9
RGB
61, 190, 233
HSL
195, 80%, 58%
HSB
195, 74%, 91%
CMYK
74, 18, 0, 9
LAB
71, -25, -32
LCH
71, 41, 232
OKLCH
0.75, 0.12, 225
XYZ
35, 44, 84
LUV
71, -46, -47
HWB
195, 24%, 9%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.