Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
3E0067
RGB
62, 0, 103
HSL
276, 100%, 20%
HSB
276, 100%, 40%
CMYK
40, 100, 0, 60
LAB
15, 40, -45
LCH
15, 60, 312
OKLCH
0.29, 0.15, 304
XYZ
4, 2, 13
LUV
15, 8, -43
HWB
276, 0%, 60%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.