Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
3E1437
RGB
62, 20, 55
HSL
310, 51%, 16%
HSB
310, 68%, 24%
CMYK
0, 68, 11, 76
LAB
14, 25, -13
LCH
14, 28, 333
OKLCH
0.27, 0.08, 335
XYZ
3, 2, 4
LUV
14, 16, -14
HWB
310, 8%, 76%
Pantone
208 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.