Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
40435B
RGB
64, 67, 91
HSL
233, 17%, 30%
HSB
233, 30%, 36%
CMYK
30, 26, 0, 64
LAB
29, 3, -15
LCH
29, 15, 283
OKLCH
0.39, 0.04, 279
XYZ
6, 6, 11
LUV
29, -3, -19
HWB
233, 25%, 64%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.