Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
404A64
RGB
64, 74, 100
HSL
223, 22%, 32%
HSB
223, 36%, 39%
CMYK
36, 26, 0, 61
LAB
31, 1, -17
LCH
31, 17, 274
OKLCH
0.41, 0.05, 268
XYZ
7, 7, 13
LUV
31, -6, -21
HWB
223, 25%, 61%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.