Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
404B69
RGB
64, 75, 105
HSL
224, 24%, 33%
HSB
224, 39%, 41%
CMYK
39, 29, 0, 59
LAB
32, 2, -19
LCH
32, 19, 275
OKLCH
0.42, 0.05, 269
XYZ
7, 7, 14
LUV
32, -6, -25
HWB
224, 25%, 59%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.