Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
405673
RGB
64, 86, 115
HSL
214, 28%, 35%
HSB
214, 44%, 45%
CMYK
44, 25, 0, 55
LAB
36, -2, -19
LCH
36, 20, 263
OKLCH
0.45, 0.06, 256
XYZ
9, 9, 18
LUV
36, -11, -26
HWB
214, 25%, 55%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.