Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
40787B
RGB
64, 120, 123
HSL
183, 32%, 37%
HSB
183, 48%, 48%
CMYK
48, 2, 0, 52
LAB
47, -19, -8
LCH
47, 20, 203
OKLCH
0.54, 0.06, 200
XYZ
12, 16, 21
LUV
47, -25, -8
HWB
183, 25%, 52%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.