Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
407C97
RGB
64, 124, 151
HSL
199, 40%, 42%
HSB
199, 58%, 59%
CMYK
58, 18, 0, 41
LAB
49, -14, -21
LCH
49, 25, 236
OKLCH
0.56, 0.08, 229
XYZ
15, 18, 32
LUV
49, -25, -28
HWB
199, 25%, 41%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.