Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
40898E
RGB
64, 137, 142
HSL
184, 38%, 40%
HSB
184, 55%, 56%
CMYK
55, 4, 0, 44
LAB
53, -23, -10
LCH
53, 25, 204
OKLCH
0.59, 0.07, 201
XYZ
16, 21, 29
LUV
53, -31, -11
HWB
184, 25%, 44%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.