Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4099BA
RGB
64, 153, 186
HSL
196, 49%, 49%
HSB
196, 66%, 73%
CMYK
66, 18, 0, 27
LAB
59, -20, -26
LCH
59, 32, 232
OKLCH
0.64, 0.10, 226
XYZ
22, 27, 51
LUV
59, -34, -36
HWB
196, 25%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.