Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
409BB3
RGB
64, 155, 179
HSL
193, 47%, 48%
HSB
193, 64%, 70%
CMYK
64, 13, 0, 30
LAB
59, -22, -21
LCH
59, 31, 223
OKLCH
0.64, 0.09, 218
XYZ
22, 28, 47
LUV
59, -36, -28
HWB
193, 25%, 30%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.