Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
416176
RGB
65, 97, 118
HSL
204, 29%, 36%
HSB
204, 45%, 46%
CMYK
45, 18, 0, 54
LAB
39, -7, -16
LCH
39, 17, 245
OKLCH
0.48, 0.05, 238
XYZ
10, 11, 19
LUV
39, -15, -20
HWB
204, 25%, 54%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.