Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
416CA0
RGB
65, 108, 160
HSL
213, 42%, 44%
HSB
213, 59%, 63%
CMYK
59, 32, 0, 37
LAB
44, -3, -33
LCH
44, 33, 265
OKLCH
0.52, 0.10, 254
XYZ
14, 14, 35
LUV
44, -19, -48
HWB
213, 25%, 37%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.