Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4184EA
RGB
65, 132, 234
HSL
216, 80%, 59%
HSB
216, 72%, 92%
CMYK
72, 44, 0, 8
LAB
55, 5, -59
LCH
55, 59, 275
OKLCH
0.62, 0.17, 259
XYZ
25, 24, 81
LUV
55, -25, -91
HWB
216, 25%, 8%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.