Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4191F7
RGB
65, 145, 247
HSL
214, 92%, 61%
HSB
214, 74%, 97%
CMYK
74, 41, 0, 3
LAB
59, 2, -59
LCH
59, 59, 271
OKLCH
0.66, 0.17, 256
XYZ
29, 28, 92
LUV
59, -29, -92
HWB
214, 25%, 3%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.