Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
41A7EF
RGB
65, 167, 239
HSL
205, 84%, 60%
HSB
205, 73%, 94%
CMYK
73, 30, 0, 6
LAB
65, -12, -45
LCH
65, 47, 255
OKLCH
0.70, 0.14, 243
XYZ
32, 35, 87
LUV
65, -37, -70
HWB
205, 25%, 6%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.