Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
41B6EC
RGB
65, 182, 236
HSL
199, 82%, 59%
HSB
199, 72%, 93%
CMYK
72, 23, 0, 7
LAB
69, -20, -37
LCH
69, 42, 241
OKLCH
0.73, 0.13, 233
XYZ
34, 41, 85
LUV
69, -42, -56
HWB
199, 25%, 7%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.