Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4299BC
RGB
66, 153, 188
HSL
197, 48%, 50%
HSB
197, 65%, 74%
CMYK
65, 19, 0, 26
LAB
59, -19, -26
LCH
59, 32, 235
OKLCH
0.64, 0.10, 228
XYZ
23, 28, 52
LUV
59, -34, -37
HWB
197, 26%, 26%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.