Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
431FB9
RGB
67, 31, 185
HSL
254, 71%, 42%
HSB
254, 83%, 73%
CMYK
64, 83, 0, 27
LAB
27, 48, -76
LCH
27, 89, 302
OKLCH
0.41, 0.22, 282
XYZ
12, 6, 46
LUV
27, -1, -89
HWB
254, 12%, 27%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.