Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
43399D
RGB
67, 57, 157
HSL
246, 47%, 42%
HSB
246, 64%, 62%
CMYK
57, 64, 0, 38
LAB
30, 27, -54
LCH
30, 61, 297
OKLCH
0.42, 0.16, 282
XYZ
10, 7, 33
LUV
30, -2, -71
HWB
246, 22%, 38%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.