Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4366EB
RGB
67, 102, 235
HSL
228, 81%, 59%
HSB
228, 71%, 92%
CMYK
71, 57, 0, 8
LAB
47, 23, -72
LCH
47, 76, 288
OKLCH
0.56, 0.20, 268
XYZ
22, 17, 81
LUV
47, -16, -107
HWB
228, 26%, 8%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.