Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4394B2
RGB
67, 148, 178
HSL
196, 45%, 48%
HSB
196, 62%, 70%
CMYK
62, 17, 0, 30
LAB
57, -19, -24
LCH
57, 30, 232
OKLCH
0.63, 0.09, 225
XYZ
21, 26, 46
LUV
57, -32, -33
HWB
196, 26%, 30%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.