Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4399BF
RGB
67, 153, 191
HSL
198, 49%, 51%
HSB
198, 65%, 75%
CMYK
65, 20, 0, 25
LAB
59, -18, -28
LCH
59, 33, 237
OKLCH
0.65, 0.10, 230
XYZ
23, 28, 53
LUV
59, -34, -40
HWB
198, 26%, 25%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.