Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
43C7FC
RGB
67, 199, 252
HSL
197, 97%, 63%
HSB
197, 73%, 99%
CMYK
73, 21, 0, 1
LAB
75, -24, -37
LCH
75, 44, 237
OKLCH
0.78, 0.13, 229
XYZ
40, 49, 99
LUV
75, -47, -56
HWB
197, 26%, 1%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.