Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4400BE
RGB
68, 0, 190
HSL
261, 100%, 37%
HSB
261, 100%, 75%
CMYK
64, 100, 0, 25
LAB
25, 57, -82
LCH
25, 100, 305
OKLCH
0.40, 0.24, 283
XYZ
12, 5, 49
LUV
25, 1, -90
HWB
261, 0%, 25%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.