Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
442B4C
RGB
68, 43, 76
HSL
285, 28%, 23%
HSB
285, 43%, 30%
CMYK
11, 43, 0, 70
LAB
22, 17, -16
LCH
22, 23, 317
OKLCH
0.33, 0.06, 318
XYZ
5, 3, 7
LUV
22, 10, -20
HWB
285, 17%, 70%
Pantone
Black C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.