Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
442F4E
RGB
68, 47, 78
HSL
281, 25%, 25%
HSB
281, 40%, 31%
CMYK
13, 40, 0, 69
LAB
23, 15, -15
LCH
23, 21, 314
OKLCH
0.34, 0.06, 314
XYZ
5, 4, 8
LUV
23, 8, -19
HWB
281, 18%, 69%
Pantone
Black C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.