Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
449AB8
RGB
68, 154, 184
HSL
196, 46%, 49%
HSB
196, 63%, 72%
CMYK
63, 16, 0, 28
LAB
59, -20, -24
LCH
59, 31, 230
OKLCH
0.65, 0.09, 224
XYZ
23, 28, 50
LUV
59, -34, -33
HWB
196, 27%, 28%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.