Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
44BAFF
RGB
68, 186, 255
HSL
202, 100%, 63%
HSB
202, 73%, 100%
CMYK
73, 27, 0, 0
LAB
71, -17, -44
LCH
71, 47, 249
OKLCH
0.75, 0.14, 239
XYZ
38, 44, 101
LUV
71, -42, -69
HWB
202, 27%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.