Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
44D1EB
RGB
68, 209, 235
HSL
189, 81%, 59%
HSB
189, 71%, 92%
CMYK
71, 11, 0, 8
LAB
77, -33, -24
LCH
77, 41, 217
OKLCH
0.80, 0.12, 213
XYZ
40, 53, 87
LUV
77, -51, -33
HWB
189, 27%, 8%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.