Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
44E7FB
RGB
68, 231, 251
HSL
187, 96%, 63%
HSB
187, 73%, 98%
CMYK
73, 8, 0, 2
LAB
84, -38, -22
LCH
84, 44, 211
OKLCH
0.85, 0.13, 207
XYZ
48, 65, 101
LUV
84, -58, -30
HWB
187, 27%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.