Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4599BA
RGB
69, 153, 186
HSL
197, 46%, 50%
HSB
197, 63%, 73%
CMYK
63, 18, 0, 27
LAB
59, -19, -25
LCH
59, 31, 234
OKLCH
0.64, 0.09, 227
XYZ
23, 28, 51
LUV
59, -33, -36
HWB
197, 27%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.