Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
45AABB
RGB
69, 170, 187
HSL
189, 46%, 50%
HSB
189, 63%, 73%
CMYK
63, 9, 0, 27
LAB
64, -26, -18
LCH
64, 32, 214
OKLCH
0.69, 0.10, 210
XYZ
26, 34, 52
LUV
64, -40, -23
HWB
189, 27%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.