Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
474A7F
RGB
71, 74, 127
HSL
237, 28%, 39%
HSB
237, 44%, 50%
CMYK
44, 42, 0, 50
LAB
33, 10, -31
LCH
33, 32, 288
OKLCH
0.43, 0.09, 280
XYZ
9, 8, 21
LUV
33, -4, -42
HWB
237, 28%, 50%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Prussian Blue
#003153
Cobalt
#0047AB
Iris
#5A4FCF
Slate Blue
#6A5ACD
Midnight Blue
#191970
Royal Purple
#7851A9
Browse every named blue on shades of blue, or all families on colors.