Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
484968
RGB
72, 73, 104
HSL
238, 18%, 35%
HSB
238, 31%, 41%
CMYK
31, 30, 0, 59
LAB
32, 6, -18
LCH
32, 19, 287
OKLCH
0.42, 0.05, 282
XYZ
8, 7, 14
LUV
32, -2, -24
HWB
238, 28%, 59%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.