Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
48BDEA
RGB
72, 189, 234
HSL
197, 79%, 60%
HSB
197, 69%, 92%
CMYK
69, 19, 0, 8
LAB
71, -23, -33
LCH
71, 40, 235
OKLCH
0.75, 0.12, 227
XYZ
36, 44, 84
LUV
71, -43, -48
HWB
197, 28%, 8%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.