Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
48BDEF
RGB
72, 189, 239
HSL
198, 84%, 61%
HSB
198, 70%, 94%
CMYK
70, 21, 0, 6
LAB
72, -22, -35
LCH
72, 41, 238
OKLCH
0.75, 0.13, 230
XYZ
36, 44, 88
LUV
72, -43, -52
HWB
198, 28%, 6%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.