Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
48BFDB
RGB
72, 191, 219
HSL
191, 67%, 57%
HSB
191, 67%, 86%
CMYK
67, 13, 0, 14
LAB
72, -28, -24
LCH
72, 37, 221
OKLCH
0.75, 0.11, 216
XYZ
34, 44, 74
LUV
72, -45, -34
HWB
191, 28%, 14%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.