Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
493E8C
RGB
73, 62, 140
HSL
248, 39%, 40%
HSB
248, 56%, 55%
CMYK
48, 56, 0, 45
LAB
31, 21, -43
LCH
31, 48, 297
OKLCH
0.42, 0.12, 286
XYZ
9, 7, 26
LUV
31, -1, -57
HWB
248, 24%, 45%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.