Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
49415B
RGB
73, 65, 91
HSL
258, 17%, 31%
HSB
258, 29%, 36%
CMYK
20, 29, 0, 64
LAB
29, 8, -14
LCH
29, 16, 300
OKLCH
0.39, 0.04, 298
XYZ
7, 6, 11
LUV
29, 2, -19
HWB
258, 25%, 64%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.