Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
4955A0
RGB
73, 85, 160
HSL
232, 37%, 46%
HSB
232, 54%, 63%
CMYK
54, 47, 0, 37
LAB
38, 13, -43
LCH
38, 45, 286
OKLCH
0.48, 0.12, 274
XYZ
12, 10, 35
LUV
38, -8, -61
HWB
232, 29%, 37%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.